As first seen on Social Media Explorer   The Hard Sell Is Dead Can you remember the last time you were cold called by a company? I can. I remember that familiar  embarrassed, awkward feeling wash over me as a complete stranger proceeded to subject me to a series of ill structured, and ill-concealed, sales questions [...]

Facebook held a press event yesterday (6th August) discussing the ins and outs of the EdgeRank algorithm, changes and new additions to the Facebook algorithm(s). This is the first time in almost 7 years that Facebook comes out and transparently discusses how the systematic algorithm works and how it plans to change this. Lars Backstrom, [...]

So you’ve realized you need an online community for your brand or business, but you’re not quite sure how to get started? You may want a community so your users feel part of something, to create content for your site or to improve your ranking in SERPS, much like using a SEO company would. Unfortunately, [...]

An Introduction to Google Keyword Planner You may or may not have noticed a recent addition to your Google Adwords account dashboard last month. The Keyword planner tool can be found under the tools and analysis tab at the top of your dashboard.                         [...]